About Zen Ideas
ZEN IDEAS is a small web agency made up of experienced people. We love what we do and who we work with. Our mission is simply to serve our clients in the not-for-profit sector with the design, development and consulting services that best fulfill their website needs.
It’s a priority for us to give back to the community. We do this by providing free workshop seminars to local businesses and Nonprofit Organizations (NPOs). These are given in partnership with Invest Ottawa, the Chamber of Commerce and Volunteer Ottawa, among others. We also help Ottawa’s web professional community grow by hosting monthly meetings via Meetup.
Our Approach and Process
We are devoted to listening, planning, and managing projects flawlessly.
Understanding Client Issues and Needs
Each organization has its own objectives, so we take the time to learn about yours. Understanding where you’re at and figuring out where you want to go allows us to pinpoint the web strategy solutions that will take you there.
Discovery and Analysis
We take the time to ask questions about your audience, because at the end of the day a website exists to meet your needs. We tailor your website to meet their demands so that engagement follows.
The next step is conversation to gain clarity on your market and competition, while getting a deeper understanding of your organizational practices and challenges. Then we’ll show you the best website strategies for growing your audience and business.
Sitemap shows the underlying structure of your website. It is an outline, we build in flowchart tool, that illustrates all your website pages and describes their relationships to each other.
User Interface & User Experience
We’ll review and restructure your web content for optimal ease of navigation. We consider both usability and scalability within WordPress platforms, and develop a conversion-focused web user interface to promote your business or organization.
We use WordPress’s content management system and provide customization by converting design into HTML and CSS. We’re experts in responsive design optimized for mobile devices as well as e-commerce, event management and membership management sites.
WordPress allows you to update your website anytime, from anywhere. We provide WordPress training so that you can maintain your website in-house, the way you want, as needed.
How We Help Nonprofits
Web Design & Development
With years of experience in design, usability and technology, we’ll help you create an impressive, successful website.
Our team builds beautiful interfaces that reflect the essence of your brand. We place priority on usability and scalability within the content management system, and our design process is proven – facilitated by our expertise in responsive web design, mobile website design and e-commerce.
Website design is about more than just beautiful looks; it’s about understanding the user’s experience as they interact with your site. We place priority on accommodating your website expectations and business goals, knowing proper content structure, usability and search engine optimization are crucial to generating the leads and conversions you need.
See our web consulting process >
We take care and pride in teaching website management to our clients so they can grow their business or organization.
We develop our clients’ websites using WordPress. Its ease-of-use in management and updating allow you to make the changes you want as needed—with no extra fees for developers.
We offer free seminars for beginners and a free consultation for corporate training.
Contact us to find out how we can help you.
What Makes Us Unique
WordPress Consultant, Speaker & Designer
Osamu Wakabayashi has over 15 years of experience as a marketing and communication manager in both the private and public sectors. In addition to his passion for creating graphic design and enriching brand development, Osamu focuses his expertise and energy on delivering seminars and workshops to the business community. He takes pride in helping his clients develop WordPress websites, presentation and marketing strategies.
WordPress Consultant, Technical Manager
Shawn Merrikin is a problem solver. A coder since the age of 10, Shawn is adept at resolving any issues that arise with WordPress and web-hosting with efficiency and intelligence. He specializes in PHP-based websites, but focuses mainly on web hosting, running the latest servers with pure SSD drives which enable websites to load instantly. Osamu focuses his expertise and energy on delivering seminars and workshops to the business community. He takes pride in helping his clients develop WordPress websites, presentation and marketing strategies.
Marcel is a writer, storyteller, & business brand content specialist whose features are published in major media outlets from The Globe and Mail to The Boston Globe and Corporate Knights Magazine. He received journalism training from the University of Toronto, and an M.A. in international affairs and graduate diploma in ethics and political economy from Carleton University. Always playing with words, M. Marcel enjoys helping clients create compelling communications and branding products that take them to the next level.